6 Benefits

Customer Service Representatives (CSRs)

Small Package/Parcel Shipment Processing

Freight Forwarding: Ocean, Air, Containers

Transportation Business Intelligence

Transportation Freight Terminology

Cerasis Security Standards Overview

Customer Service Representatives (CSRs)

Small Package/Parcel Shipment Processing

Freight Forwarding: Ocean, Air, Containers

Transportation Business Intelligence

Transportation Freight Terminology

Cerasis Security Standards Overview

6 Benefits of Effective a Reverse Logistics System The 9 Core RevLog Metrics to Track

While conventional logistics optimizes the flow of goods from producer to consumer,reverse logistics manages the processes forinverting that flow to deal with returned parts, materials and products from the consumer back to the producer. Most often, this  includes warranty recovery, value recovery, repair, redistribution, product recalls, used parts and replacement materials for refurbishment, service or product contract returns, and end-of-life recycling.

With the purpose of optimizing supply chain efficiency and asset recovery rates, applying a reverse logistics system has increasingly become a tool that positively impacts profitability as well as assisting an organization in meeting sustainability goals.With the growth of sustainability initiatives, more companies have adopted the use of recycled materials in production and have developed procedures for the responsible disposal of products that cannot be recycled or reused. For instance, a growing number of cell phone manufacturers have established procedures in place for consumers who wish to return an older model and ensure that the device is refurbished or recycled rather than dumped into the local landfill.

Thus, reverse logistics management has developed into a discipline that produces cost reductions, adds efficiencies and improves the consumer experience. Producers have discovered value within returned assets and the benefits of streamlining repair, return and product reallocation processes.

BONUS: Download the Ultimate Guide to Transportation Reverse Logistics White Paper

With the advent ofsophisticated management systems, organizations have discovered the logic of prioritizing a reverse logistics system, which has led to the development of advanced technology that supports the process. Much of this development derived from the electronics sector, in which product lifecycles are significantly shorter, global service networks are increasingly intricate, sustainability processes are mandated and consumer customization is becoming the norm.

However, for many organizations, the returns management process has remained a cost center with low visibility that contains products to be restocked, repaired, recycled, repackaged or disposed of appropriately. Conventional logistics service providers had very few alternatives for reversing the channel; however, as the technology has progressed, companies using a robust, proficient reverse logistics system have benefited from:

Reduced administrative, transportation and aftermarket support costs.

Higher achievement of sustainability goals.

Greater customer service and higher retention levels.

Recovery of capital investments in assets

Importance of Metrics in Reverse Logistics Management

To monitor progress against its reverse logistics management plan, a company needs metrics that measure the financial impact of returns on the firm and on other members of the supply chain. As part of this process, the company should develop procedures for analyzing return rates and tracing the returns back to the root causes. Measures such as amount of product to be reclaimed and resold as is, or percentage of material recycled, are examples of such metrics.

These metrics came fromthis amazing article on reverse logistics management which I encourage you to read fully, in Logistics Management:

In analyzing your companys reverse logistics system performance, consider tracking these metrics:

: Cycle times can be an important measure of reverse logistics. The more standardized and streamlined the processes are, the shorter the cycle time should be.

Amount of product reclaimed and resold

: What percentage of product that moves to the reverse statistics system is reclaimed and resold? How much value is recaptured?

: This metric tracks the percentage of product in the reverse logistics stream that is recycled in an appropriate manner.

: How much product and other materials are moved to landfills, incinerated, or disposed of as waste? The objective is to minimize product in the waste streams.

: Is the firm maximizing the profitability of product that did not sell well or has been returned by consumers?

: A cost-per-touch type of metric can be readily computed by dividing total facility costs per month by the number of items processed. This is also a valuable way to compare the efficiencies of different facilities.

: Tracking average distance traveled per item is not nearly as simple as determining per-item-handling cost. Generally speaking, the fewer miles that can be put on an item in the reverse logistics network, the better.

: This metric is used in sustainability programs. It measure how much energy (diesel fuel, electricity, etc.) is used in the reverse logistics process.

: What is the total cost of ownership related to originally acquiring the product, reselling it, bringing it back as a return, and moving it through a secondary market or placing it in a landfill?

Reverse logistics system practices vary based on industry and channel position. Industries where returns are a larger portion of operational cost tend to have better reverse logistics management system and processes in place. In the book industry, where great change in the industry structure has occurred in the last few years, returns are a major determinant of profitability. In the computer industry where life cycles are nearly as short as grocery life cycles, the speedy handling and disposition of returns is now recognized as a critical strategic variable.

Successful retailers understand that managing reverse logistics effectively will have a positive impact on their bottom line. Industries that have not had to spend much time and energy addressing return issues are now trying to make major improvements. Now, more than ever, reverse logistics is seen as being important.

In attempting to improve reverse logistics system processes, a firm can move along several fronts. Suggested improvements:

Route items with an eye to what happens to them next

Integrate the forward and reverse pipelines

Explore the potential of commercial software applications or techniques for improving reverse flow management (such as the new Cerasis Reverse Logistics product within ourtransportation management system.)

Align financial incentives with improvements

Key Reverse Logistics Management Elements

Reverse Logistics Information Systems

Advantages of Partnering with 3PL for a Reverse Logistics System

Organizations thatpartner with a sophisticated third-party logistics service provider(3PL) benefit from greater controls over the entire supply chain resulting in improved inventory management, increased visibility, reduced costs and enhanced risk management. Specifically, the benefits of utilizing the expertise of a 3PL for a reverse logistics system produces greater controls over inspecting, recovering, testing and disposing of returned products.

The nature of reverse logistics management includes higher uncertainty and threats than forward logistics. Companies find it difficult to predict which products may have higher than normal fail or return rates. In addition, products may come back in unrecoverable conditions. The complexity of the reverse system grows as manufacturers may have specific procedures for literally thousands of unique SKUs.

It might be the most ignored aspect of warehouse operations today. But the need for efficient reverse logistics management can not be brushed aside anymore. The return, processing, repair and replacement of products have a huge impact on customer service. And the nerve center of any such operation is the warehouse.

Would you like a demo of the Cerasis Rater transportation management system and the accompanying reverse logistics system product?Schedule a demo today!

Adam Robinson oversees the overall marketing strategy for Cerasis including website development, social media and content marketing, trade show marketing, email campaigns, and webinar marketing. Mr. Robinson works with the business development department to create messaging that attracts the right decision makers, gaining inbound leads and increasing brand awareness all while shortening sales cycles, the time it takes to gain sales appointments and set proper sales and execution expectations.

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Good comments Incidentally , people are interested in a AF IMT 131 , my colleagues filled out and faxed a sample version here

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